Strive Asset Management LLC Buys 7,649 Shares of Procter & Gamble Company (The) $PG
by Scott Moore · The Cerbat GemStrive Asset Management LLC boosted its position in shares of Procter & Gamble Company (The) (NYSE:PG – Free Report) by 325.4% during the 3rd quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The firm owned 10,000 shares of the company’s stock after purchasing an additional 7,649 shares during the quarter. Strive Asset Management LLC’s holdings in Procter & Gamble were worth $1,536,000 as of its most recent filing with the Securities & Exchange Commission.
Several other hedge funds have also made changes to their positions in PG. Focus Partners Advisor Solutions LLC grew its position in shares of Procter & Gamble by 31.6% during the 3rd quarter. Focus Partners Advisor Solutions LLC now owns 59,387 shares of the company’s stock worth $8,889,000 after buying an additional 14,258 shares in the last quarter. AR Asset Management Inc. lifted its stake in Procter & Gamble by 0.7% in the third quarter. AR Asset Management Inc. now owns 75,359 shares of the company’s stock worth $11,579,000 after acquiring an additional 550 shares during the period. Regents Gate Capital LLP bought a new position in Procter & Gamble during the 3rd quarter worth about $647,000. Kingsview Wealth Management LLC increased its position in Procter & Gamble by 3.5% during the 3rd quarter. Kingsview Wealth Management LLC now owns 86,640 shares of the company’s stock valued at $13,312,000 after purchasing an additional 2,924 shares during the period. Finally, Kelman Lazarov Inc. raised its holdings in shares of Procter & Gamble by 8.6% in the 3rd quarter. Kelman Lazarov Inc. now owns 5,831 shares of the company’s stock valued at $896,000 after purchasing an additional 461 shares in the last quarter. 65.77% of the stock is currently owned by hedge funds and other institutional investors.
Insider Activity at Procter & Gamble
In other Procter & Gamble news, Chairman Jon R. Moeller sold 162,232 shares of Procter & Gamble stock in a transaction that occurred on Thursday, February 12th. The shares were sold at an average price of $162.45, for a total transaction of $26,354,588.40. Following the completion of the sale, the chairman directly owned 319,385 shares in the company, valued at approximately $51,884,093.25. The trade was a 33.68% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is accessible through the SEC website. Also, insider Marc S. Pritchard sold 95,903 shares of the company’s stock in a transaction on Friday, January 23rd. The shares were sold at an average price of $151.15, for a total transaction of $14,495,738.45. Following the completion of the sale, the insider directly owned 182,607 shares in the company, valued at $27,601,048.05. This trade represents a 34.43% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold a total of 348,618 shares of company stock worth $55,462,643 in the last ninety days. 0.20% of the stock is owned by company insiders.
Wall Street Analysts Forecast Growth
A number of equities analysts have recently issued reports on PG shares. JPMorgan Chase & Co. upgraded shares of Procter & Gamble from a “neutral” rating to an “overweight” rating and increased their price objective for the company from $157.00 to $165.00 in a research note on Friday, January 23rd. Erste Group Bank upgraded Procter & Gamble from a “hold” rating to a “buy” rating in a report on Wednesday, February 18th. Weiss Ratings restated a “hold (c)” rating on shares of Procter & Gamble in a research note on Monday, December 29th. Wells Fargo & Company reiterated an “overweight” rating and issued a $177.00 target price on shares of Procter & Gamble in a research note on Tuesday, February 17th. Finally, Piper Sandler assumed coverage on shares of Procter & Gamble in a research report on Wednesday, January 7th. They set a “neutral” rating and a $150.00 price target for the company. Fourteen research analysts have rated the stock with a Buy rating and seven have given a Hold rating to the company. According to MarketBeat, the stock presently has a consensus rating of “Moderate Buy” and a consensus price target of $168.33.
Key Procter & Gamble News
Here are the key news stories impacting Procter & Gamble this week:
- Positive Sentiment: Payout boost — P&G disclosed a roughly $10 billion shareholder-return program, reinforcing income appeal and signaling management confidence in cash flow (supports dividend-focused demand). Article
- Positive Sentiment: Earnings resilience — Q4 EPS slightly beat estimates and FY2026 EPS guidance (6.83–7.09) roughly matches expectations, supporting valuation and reducing downside risk from weaker revenue. Q4 Earnings & Guidance
- Positive Sentiment: AI & tech push — Management outlined a move to technology-enabled innovation and AI-powered operations at the CAGNY conference (R&D/product development and supply-chain automation could lift margins/ROIC over time). AI Strategy
- Neutral Sentiment: Product/marketing updates — New Gain Plus formulas and a branded stunt/mascot for Spruce (P&G Ventures) support brand health but are unlikely to move the stock near term. Gain Launch Spruce Mascot
- Neutral Sentiment: Analyst/sector context — Coverage notes (e.g., “Moderate Buy” consensus and pieces comparing P&G to peers) provide framing for longer-term allocations but are not immediate catalysts. Analyst Note Forbes
- Negative Sentiment: Insider selling — CEO Ma. Fatima Francisco sold 5,549 shares (~$917k) in late February, reducing her stake ~84%. Large insider sales can spook investors and contribute to short-term weaker sentiment. SEC Form 4
Procter & Gamble Trading Down 2.1%
NYSE:PG opened at $163.71 on Tuesday. The company has a current ratio of 0.72, a quick ratio of 0.51 and a debt-to-equity ratio of 0.49. The firm has a fifty day simple moving average of $151.37 and a 200-day simple moving average of $151.12. Procter & Gamble Company has a 12 month low of $137.62 and a 12 month high of $179.99. The company has a market capitalization of $380.46 billion, a P/E ratio of 24.25, a PEG ratio of 5.59 and a beta of 0.37.
Procter & Gamble (NYSE:PG – Get Free Report) last issued its quarterly earnings results on Thursday, January 22nd. The company reported $1.88 EPS for the quarter, topping analysts’ consensus estimates of $1.86 by $0.02. The company had revenue of $22.21 billion during the quarter, compared to analysts’ expectations of $22.36 billion. Procter & Gamble had a return on equity of 32.21% and a net margin of 19.30%.The firm’s revenue was up 1.5% compared to the same quarter last year. During the same quarter in the previous year, the firm posted $1.88 EPS. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. On average, equities research analysts anticipate that Procter & Gamble Company will post 6.91 earnings per share for the current year.
Procter & Gamble Announces Dividend
The firm also recently declared a quarterly dividend, which was paid on Tuesday, February 17th. Investors of record on Friday, January 23rd were issued a $1.0568 dividend. This represents a $4.23 annualized dividend and a yield of 2.6%. The ex-dividend date was Friday, January 23rd. Procter & Gamble’s dividend payout ratio is 62.67%.
About Procter & Gamble
Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.
P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.
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