The two products share a likeness with nearly the same colour scheme and faux-fur edges(Image: Getty)

Primark releases 'cosy' £5 ear muffs that look 'just like' £90 UGG version

by · BristolLive

Primark has launched a chic pair of earmuffs that fashionistas are noting look incredibly similar to a much pricier designer version. The bargain retailer, famous for its wallet-friendly clothing and home goods, may well have added another hit to its collection with their latest launch.

Classified as the Paula Echevarría Faux Suede Fluffy Earmuffs on Primark's shelves, these accessories are causing a stir for their resemblance to a design by luxury brand UGG, but at a significantly lower price point.

While Primark's iteration is available for the appealing sum of £5, the comparable UGG Women's Sheepskin Embroidery Earmuffs come with an online price tag of £90. The two products share a likeness with nearly the same colour scheme and faux-fur edges, although Primark's offering boasts a bit more fluff, setting them apart from the sheepskin and branded ear adornments seen on the UGG earmuffs.

Primark has released a new pair of earmuffs that look very similar to a designer alternative(Image: Primark)

Primark promotes their product, stating: "These earmuffs effortlessly blend cosy comfort with chic style, drawing inspiration from the timeless aesthetics of the Primark Presents Paula Echevarría collection! Designed in neutral tones, they feature a faux suede band and plush faux fur padding, ensuring warmth without compromising on fashion."

"The soft materials and sophisticated colour palette make these earmuffs an ideal accessory for chilly days, adding a touch of elegance to your winter ensemble while keeping you snug and stylish!" reports the Mirror.

Meanwhile, UGG characterises their high-end version as: "Featuring our world-renowned sheepskin and embroidered logo detailing, these ultra-soft earmuffs are iconically UGG. Offering premium protection for your chilliest days."

UGG's Women's Sheepskin Embroidery Earmuffs are retailing at £90, whereas the Primark equivalent is available for a mere £5, offering shoppers a potential saving of £85 if they choose the high street alternative. Customers can get their hands on the Primark earmuffs in stores now.

Availability at your nearest store can be checked or Click and Collect orders can be placed here.