AHOF named as IAM Worldwide's newest youth ambassadors

27 Apr 2026, 22:04 by Sofia-Sayson · allkpop

On April 27, rising boy band AHOF has been officially named as IAM Worldwide's newest Youth Ambassadors for 2026–2027.

The partnership also represents a historic first—making IAM Worldwide the group’s very first official brand endorsement since their formation in 2025.

“At IAM Worldwide, we believe that modern wellness is about consistency, discipline, and the courage to evolve,” said the company through an official statement. “AHOF embodies this mindset. They are not only global artists, but symbols of ambition, resilience, and transformation.”

As youth ambassadors, AHOF will headline a high-impact campaign promoting the IAM Amazing Organic Barley Gummies—a next-generation wellness essential designed for convenience, vitality, and everyday nutrition. Made from premium young barley grass rich in antioxidants and essential nutrients, the IAM Amazing Barley Gummies reflect a modern approach to health that fits seamlessly into fast-paced lifestyles.

Formed through the hit survival show 'Universe League,' AHOF is a nine-member multinational group redefining the future of K-pop. The group is composed of members Steven, Jeongwoo, Woongki, Shuaibo, Han, Daisuke, Juwon, Chih En, and JL. They debuted on July 1, 2025 with the mini-album 'Who We Are.'

Meanwhile, IAM Worldwide is a leading wellness and lifestyle company committed to elevating wellness and dreams worldwide by delivering innovative, accessible health solutions that uplift individuals to live better every day.

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