Drake Expands Better World Fragrance House With "Cloudar" Eau de Parfum

Following the cult success of Summer Mink, he introduces a genderless, woody aromatic fragrance designed to alter the atmosphere.

Summary

• Drake is expanding his Better World Fragrance House portfolio with a brand-new Eau de Parfum named “Cloudar”
• The genderless, woody aromatic scent builds on the brand’s signature DNA with a fresh, herbaceous twist designed for intimate moments
• The fragrance features bright top notes of crystallized ginger and mandarin, a heart of clary sage and jasmine, and a smooth base of tonka bean and vetiver

Drake isn’t just dominating the music charts with his new album ICEMAN—he is officially coming for your vanity, too. Expanding his highly coveted Better World Fragrance House line, the superstar has introduced “Cloudar,” a brand-new Eau de Parfum. Following the massive cult success of his previous release, Summer Mink, this latest genderless offering is designed to provide a fresh, herbaceous twist to your scent wardrobe, practically guaranteeing your certified fragrance lover status.

Classified as a woody aromatic, Cloudar is engineered to be a “Way 2 Sexy,” skin-close scent that draws people in without ever overpowering the room. The fragrance opens with a bright, crisp lift of sparkling mandarin, nashi pear, and the warmth of crystallized ginger that catches the skin like sunlight. As the scent develops, the heart reveals a clean, textured blend of clary sage, jasmine sambac, and lily of the valley moving in a measured rhythm. Finally, it grounds itself in a smooth, addictive base of tonka bean, Haitian vetiver grass, atlas cedar, and musk, lingering with a calm but undeniable power.

Conceptually, Cloudar is inspired by the unspoken tension of an intimate moment—when the air changes, attention sharpens, and the rest of the world simply falls away. According to the brand, it is a scent that doesn’t just fill a space; it completely alters it.

Matching that understated, luxurious energy, the packaging is a work of art in itself. The brand’s signature sphere bottle has been elegantly reimagined in a timeless, opaque cream color with a smooth matte finish. Resting gracefully atop a rectangular stand, the design perfectly echoes the quiet, cloud-like softness of the juice inside.

Whether you are looking to upgrade your daily rotation or searching for an effortlessly intimate date-night signature, Drake’s latest olfactory venture is bound to make headlines. “Cloudar” officially launches on the Better World Fragrance House website.