Co-op Christmas sandwich range has new flavours and familiar favourites
by Neil Shaw · NottinghamshireLiveAs the festive season approaches, shoppers can get into the spirit with Co-op's charity Christmas sandwich range. The retailer is partnering with Children’s Charity, Barnardo’s, with an aim to raise £5m to support positive futures for 750,000 young people across the UK.
£50,000 from the sales of the Christmas sandwich range will be donated to Barnardo’s as part of the partnership. Co-op's sandwiches are priced individually at £3.25 and can be purchased as part of a Standard Meal Deal for £3.50 for members (£4 for non-members), saving up to £4.40. The premium sandwiches in the Irresistible range are priced at £3.95 and can be purchased as part of the Premium Meal Deal for members for £5.00 (£5.50 for non-members), saving up to £5.65.
This year, Co-op unveils a dippable steak wrap and a turkey, truffle, and brie sandwich, both of which will be available in the premium range. Additionally, a festive sub roll will be available in the retailer’s core range, whilst five of its popular sandwiches are also back again this year with quality improvements, including the introduction of 'umami' bacon.
Rebecca Galloway, Food-to-go Developer at Co-op, said: "The lead up to the festive season is such an exciting time for us – the festive sandwich has become part of the Christmas tradition for many of us across the country and we know our members and customers eagerly anticipate picking up a festive lunchtime treat when they pop into our stores.
“We've got an extensive range this year, with three new products and we’ve improved the recipes on our five returning favourites to make them more delicious than ever! What’s more, the full range is available in the lunchtime Meal Deal, which is one of the cheapest in the market, to provide added value for our shoppers."
New this season to the premium range, the Irresistible Peppercorn Steak Wrap with Rosemary Gravy Dip, takes inspiration from the recent sandwich gravy dip trend.
Another addition the premium range, the Irresistible Turkey, Truffle & Brie Sandwich, comprises layers of British turkey breast, Brie, cranberry sauce and truffle mayo with spinach between thick malted bread. The Festive Feast Sub Roll features sliced roast British chicken breast, sweetcure smoked bacon and stuffing with rosemary gravy mayo and cranberry sauce.
Returning favourites from the core sandwich range includes the GRO No Turkey and Spiced Slaw Sandwich, the Brie & Cranberry Sandwich, the Boxing Day Feast Sandwich, the Turkey Feast Sandwich and the Pigs Under Blankets Sandwich.