Ralph Lauren Names Ryan Lally Chief Brand Communications Officer

by · WWD
Ryan LallyPatrick MacLeod, courtesy of Ralph Lauren Corp.

Ryan Lally has been promoted to chief communications officer of Ralph Lauren Corp. He had been senior vice president, global public relations and brand communications.

In this newly created role, Lally will continue to expand the company’s integrated global brand communications strategy, overseeing fashion, brand, home and lifestyle communications, various talent and entertainment partnerships, and experiences and events.

For more than 20 years, Lally has helped bring the brand’s vision to life through cultural moments, partnerships, experiences and storytelling. Together with our cross-functional teams, Lally is charged with driving influence, brand relevancy and desirability across Ralph Lauren’s portfolio of brands and categories worldwide.

Lally will continue to report to David Lauren, chief branding and innovation officer.

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“Ryan’s stewardship of and deep understanding of the brand are exceptional. He is a key architect of how people around the world experience Ralph Lauren, working closely with our marketing and advertising teams to translate our vision into stories that inspire and move us forward, while remaining true to the values that have defined the company for nearly 60 years,” Lauren said.