Puma Is Launching a New Max-cushioned Super Trainer Under Its Deviate Running Line

by · WWD
The Puma Deviate Pure Nitro is a new plateless and max-cushioned super trainer.Courtesy of Puma

Puma‘s top-end Deviate running line has seen the Deviate Nitro and Deviate Nitro Elite models hit their fourth iterations this year, and the family will soon grow with a new plateless super trainer.

The Puma Deviate Pure Nitro will release in June as the first shoe in the line to feature elevated NitroFoam midsole without a plate. It essentially puts Puma in competition with the Adidas Evo SL and Asics Superblast 3, two max-cushioned standard bearers for speedy workouts.

Forgoing the carbon fiber plate puts the Deviate Pure Nitro at 220 grams for a men’s size 9, 30 grams lighter than its plated-super trainer counterpart in the Deviate Nitro 4. A full NitroFoam midsole will also deliver a more energetic experience than the dual-density arrangement on the the latter shoe.

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Beneath that foam comes a PumaGrip outsole widely praised for its traction, and the engineered mesh features a plush collar and padded tongue to offer more comfort and support than you’d find on the Deviate Elite 4 race day shoe.

“Deviate has been our leading franchise since Puma relaunched in road running,” Romain Girard, Puma vice president of Innovation, said in a press release. “Our ambition with Deviate Pure Nitro was to make speed more accessible, but still retain the performance benefits that have made Deviate loved by runners across the globe. The result isn’t just a run, it’s an experience of natural speed.”

The Puma Deviate Pure Nitro will release June 4 through Puma’s website and flagships, as well as select third-party retailers. Pricing is set at $150.

Puma Deviate Pure Nitro (pair)
Puma Deviate Pure Nitro (lateral)
Puma Deviate Pure Nitro (medial)
Puma Deviate Pure Nitro (above and outsole)