Swiss sportswear brand On signs French footballer Mbappé from Nike

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Soccer Football - LaLiga - Real Madrid v Rayo Vallecano - Estadio Bernabeu, Madrid, Spain - September 12, 2026 Real Madrid's Kylian Mbappe celebrates scoring their first goal REUTERS/Alejandro Martinez Velez
Soccer Football - LaLiga - Real Madrid v Rayo Vallecano - Estadio Bernabeu, Madrid, Spain - September 12, 2026 Real Madrid's Kylian Mbappe celebrates scoring their first goal REUTERS/Alejandro Martinez Velez TPX IMAGES OF THE DAY

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Sept 18 : Sportswear brand ON Holding has signed Kylian Mbappé as it enters the soccer market, snapping up the French player from Nike, the company said on Friday, sending its US-listed shares 5 per cent higher in premarket trading.

On, which along with other upstart brands has taken market share from an ailing Nike, plans to launch its first football boots in 2027, the company said.

Nike did not immediately respond to a request for a comment.

Source: Reuters

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