Sportradar Group (NASDAQ:SRAD) & Peloton Interactive (NASDAQ:PTON) Head-To-Head Contrast
by Danessa Lincoln · The Markets DailyPeloton Interactive (NASDAQ:PTON – Get Free Report) and Sportradar Group (NASDAQ:SRAD – Get Free Report) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, dividends, profitability, valuation and earnings.
Insider and Institutional Ownership
77.0% of Peloton Interactive shares are held by institutional investors. 1.3% of Peloton Interactive shares are held by insiders. Comparatively, 85.0% of Sportradar Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.
Profitability
This table compares Peloton Interactive and Sportradar Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Peloton Interactive | -2.09% | N/A | -2.39% |
| Sportradar Group | 7.73% | 10.32% | 3.94% |
Valuation & Earnings
This table compares Peloton Interactive and Sportradar Group”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Peloton Interactive | $2.49 billion | 0.70 | -$118.90 million | ($0.13) | -31.31 |
| Sportradar Group | $1.46 billion | 3.69 | $113.50 million | $0.33 | 54.55 |
Sportradar Group has lower revenue, but higher earnings than Peloton Interactive. Peloton Interactive is trading at a lower price-to-earnings ratio than Sportradar Group, indicating that it is currently the more affordable of the two stocks.
Volatility and Risk
Peloton Interactive has a beta of 2.47, indicating that its stock price is 147% more volatile than the S&P 500. Comparatively, Sportradar Group has a beta of 2, indicating that its stock price is 100% more volatile than the S&P 500.
Analyst Ratings
This is a breakdown of recent ratings and price targets for Peloton Interactive and Sportradar Group, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Peloton Interactive | 1 | 9 | 7 | 0 | 2.35 |
| Sportradar Group | 1 | 3 | 15 | 1 | 2.80 |
Peloton Interactive currently has a consensus target price of $8.42, suggesting a potential upside of 106.83%. Sportradar Group has a consensus target price of $30.22, suggesting a potential upside of 67.90%. Given Peloton Interactive’s higher probable upside, analysts plainly believe Peloton Interactive is more favorable than Sportradar Group.
Summary
Sportradar Group beats Peloton Interactive on 11 of the 15 factors compared between the two stocks.
About Peloton Interactive
Peloton Interactive, Inc. operates interactive fitness platform in North America and internationally. The company offers connected fitness products with touchscreen that streams live and on-demand classes under the Peloton Bike, Peloton Bike+, Peloton Tread, Peloton Tread+, Peloton Guide, and Peloton Row names. The company markets and sells its interactive fitness products directly through its retail showrooms and at onepeloton.com. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.
About Sportradar Group
Sportradar Group AG, together with its subsidiaries, provides sports data services for the sports betting and media industries in the United Kingdom, the United States, Malta, Switzerland, and internationally. Its sports data services to the bookmaking under the Betradar brand name, and to the international media industry under the Sportradar Media Services brand name. The company offers mission-critical software, data, and content to sports leagues and federations, betting operators, and media companies. It also provides sports entertainment, gaming, and sports solutions, as well as live streaming solution for online, mobile, and retail sports betting. In addition, its software solutions address the entire sports betting value chain from traffic generation and advertising technology to the collection, processing, and extrapolation of data and odds, as well as to visualization solutions, risk management, and platform services. Sportradar Group AG was founded in 2001 and is headquartered in Sankt Gallen, Switzerland.