Serve Robotics (NASDAQ:SERV) Sees Unusually-High Trading Volume – Here’s What Happened

by · The Markets Daily

Serve Robotics Inc. (NASDAQ:SERV – Get Free Report) shares saw unusually-strong trading volume on Thursday . Approximately 9,161,543 shares changed hands during trading, an increase of 19% from the previous session’s volume of 7,709,735 shares.The stock last traded at $15.7220 and had previously closed at $13.47.

Key Stories Impacting Serve Robotics

Here are the key news stories impacting Serve Robotics this week:

  • Positive Sentiment: Zacks says Serve’s partnership with DoorDash could be transformative — broadening demand, improving robot utilization and unit economics as Serve pushes toward scalable growth. This frames the DoorDash tie-up as a key revenue/efficiency catalyst. Read More.
  • Positive Sentiment: The Motley Fool highlights continued Wall Street buy ratings and public praise from Nvidia CEO Jensen Huang at CES 2026 — positive sentiment that can support multiple re-rating paths (market share, tech partnerships, investor interest). Read More.
  • Positive Sentiment: Unusually heavy call-option activity — roughly 40,038 calls traded (about +52% vs. average) — indicates speculative bullish positioning or hedging by traders anticipating upside. This can amplify short-term price moves if buys continue. (no article link available)
  • Negative Sentiment: CEO Ali Kashani sold 9,088 shares at an average of $14.30 (0.27% reduction in his holding). Insider sales by the CEO can be read as signal-raising for some investors. Read More.
  • Negative Sentiment: COO Touraj Parang sold 4,008 shares at an average of $14.30 (0.30% reduction). Multiple senior-exec sales on the same day increase perceived downside pressure. Read More.
  • Negative Sentiment: Insider Euan Abraham sold 1,171 shares at $14.30 (0.48% reduction). Smaller sale but adds to the cluster of insider dispositions. Read More.
  • Negative Sentiment: CFO Brian Read sold 4,748 shares at an average price of $15.81 (1.42% reduction). A CFO sale at a higher average price can attract particular attention from investors. Read More.

Analysts Set New Price Targets

A number of research firms have issued reports on SERV. LADENBURG THALM/SH SH upgraded shares of Serve Robotics to a “strong-buy” rating in a report on Thursday, December 18th. Loop Capital set a $16.00 price objective on shares of Serve Robotics in a research note on Wednesday, December 31st. Cantor Fitzgerald restated an “overweight” rating on shares of Serve Robotics in a research report on Monday, November 17th. Freedom Capital raised shares of Serve Robotics to a “strong-buy” rating in a research note on Wednesday, December 31st. Finally, Northland Securities reissued an “outperform” rating and issued a $26.00 price target on shares of Serve Robotics in a research note on Friday, January 2nd. Two investment analysts have rated the stock with a Strong Buy rating, five have given a Buy rating, one has issued a Hold rating and one has issued a Sell rating to the company. According to MarketBeat.com, Serve Robotics currently has a consensus rating of “Moderate Buy” and a consensus price target of $18.80.

View Our Latest Stock Report on Serve Robotics

Serve Robotics Price Performance

The stock has a market cap of $1.10 billion, a PE ratio of -9.87 and a beta of 0.27. The stock has a 50-day simple moving average of $11.01 and a 200-day simple moving average of $11.53.

Serve Robotics (NASDAQ:SERV – Get Free Report) last released its quarterly earnings data on Wednesday, November 12th. The company reported ($0.54) earnings per share for the quarter, missing the consensus estimate of ($0.37) by ($0.17). The firm had revenue of $0.69 million during the quarter, compared to analyst estimates of $0.69 million. Serve Robotics had a negative net margin of 4,121.58% and a negative return on equity of 38.52%. As a group, equities research analysts anticipate that Serve Robotics Inc. will post -0.98 EPS for the current year.

Insider Buying and Selling at Serve Robotics

In other news, COO Touraj Parang sold 4,008 shares of the stock in a transaction on Thursday, January 8th. The shares were sold at an average price of $14.30, for a total value of $57,314.40. Following the completion of the sale, the chief operating officer owned 1,329,683 shares of the company’s stock, valued at $19,014,466.90. This represents a 0.30% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, CFO Brian Read sold 4,748 shares of Serve Robotics stock in a transaction on Thursday, January 8th. The shares were sold at an average price of $15.81, for a total transaction of $75,065.88. Following the transaction, the chief financial officer owned 330,588 shares in the company, valued at $5,226,596.28. The trade was a 1.42% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 206,277 shares of company stock valued at $2,516,936 in the last ninety days. Corporate insiders own 5.50% of the company’s stock.

Institutional Investors Weigh In On Serve Robotics

Several institutional investors and hedge funds have recently modified their holdings of SERV. Vanguard Group Inc. lifted its position in Serve Robotics by 25.2% during the 3rd quarter. Vanguard Group Inc. now owns 2,594,869 shares of the company’s stock worth $30,178,000 after acquiring an additional 521,945 shares in the last quarter. Exchange Traded Concepts LLC raised its stake in shares of Serve Robotics by 11.3% during the third quarter. Exchange Traded Concepts LLC now owns 1,109,001 shares of the company’s stock valued at $12,898,000 after purchasing an additional 112,718 shares during the period. Geode Capital Management LLC lifted its position in shares of Serve Robotics by 176.0% during the second quarter. Geode Capital Management LLC now owns 878,668 shares of the company’s stock worth $10,054,000 after purchasing an additional 560,361 shares in the last quarter. First Trust Advisors LP purchased a new position in shares of Serve Robotics in the third quarter valued at $8,840,000. Finally, Legal & General Group Plc grew its holdings in Serve Robotics by 8.3% during the 3rd quarter. Legal & General Group Plc now owns 751,834 shares of the company’s stock valued at $8,816,000 after purchasing an additional 57,905 shares in the last quarter.

About Serve Robotics

(Get Free Report)

Serve Robotics develops and operates autonomous sidewalk delivery robots designed to transform last-mile logistics for restaurants, retailers and grocery brands. By combining proprietary hardware, sensor suites and dispatch software, the company enables on-demand deliveries of food, beverages and consumer goods while minimizing reliance on traditional vehicle fleets.

The core Serve robot integrates four-wheeled mobility, LiDAR and vision cameras with AI-driven navigation algorithms to detect obstacles, traverse urban sidewalks and interact safely with pedestrians.

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