Head-To-Head Survey: Forward Industries (NASDAQ:FORD) & Northann (NYSE:NCL)
by Michael Walen · The Markets DailyForward Industries (NASDAQ:FORD – Get Free Report) and Northann (NYSE:NCL – Get Free Report) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, dividends, valuation, profitability, institutional ownership, risk and analyst recommendations.
Profitability
This table compares Forward Industries and Northann’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Forward Industries | -10.22% | -52.85% | -6.67% |
| Northann | -49.80% | -6,763.31% | -54.75% |
Institutional & Insider Ownership
0.3% of Northann shares are owned by institutional investors. 26.4% of Forward Industries shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Analyst Recommendations
This is a breakdown of current ratings and target prices for Forward Industries and Northann, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Forward Industries | 0 | 0 | 0 | 0 | N/A |
| Northann | 0 | 0 | 0 | 0 | N/A |
Earnings & Valuation
This table compares Forward Industries and Northann”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Forward Industries | $31.36 million | 0.11 | -$3.74 million | N/A | N/A |
| Northann | $15.18 million | 0.27 | -$7.13 million | N/A | N/A |
Forward Industries has higher revenue and earnings than Northann.
Summary
Forward Industries beats Northann on 6 of the 8 factors compared between the two stocks.
About Forward Industries
Forward Industries, Inc., together with its subsidiaries, designs, manufactures, sources, markets, and distributes carry and protective solutions. The company operates in two segments: OEM Distribution and Design. The OEM Distribution segment sources and distributes carrying cases and other accessories for medical monitoring and diagnostic kits; and various other portable electronic and non-electronic products, such as sporting and recreational products, bar code scanners, GPS location devices, tablets, and firearms. The Design segment provides hardware and software product design and engineering services. The company sells its products to original equipment manufacturers in the United States, China, Germany, Poland, and internationally. Forward Industries, Inc. was incorporated in 1961 and is based in Hauppauge, New York.
About Northann
Northann Corp. engages in the manufacture, wholesale, and retail of the 3D printed vinyl flooring panels and other decorative panels in North America, Europe, and internationally. The company offers its products under the Benchwick brand name. Northann Corp. was founded in 2013 and is based in Elk Grove, California.