Head-To-Head Survey: Life360 (LIF) versus Its Competitors
by Mitch Edgeman · The Markets DailyLife360 (NASDAQ:LIF – Get Free Report) is one of 953 publicly-traded companies in the “Software” industry, but how does it contrast to its competitors? We will compare Life360 to similar businesses based on the strength of its risk, profitability, analyst recommendations, institutional ownership, valuation, dividends and earnings.
Valuation and Earnings
This table compares Life360 and its competitors revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Net Income | Price/Earnings Ratio | |
| Life360 | $489.48 million | $150.83 million | 27.41 |
| Life360 Competitors | $1.85 billion | $386.01 million | 106.80 |
Life360’s competitors have higher revenue and earnings than Life360. Life360 is trading at a lower price-to-earnings ratio than its competitors, indicating that it is currently more affordable than other companies in its industry.
Profitability
This table compares Life360 and its competitors’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Life360 | 25.73% | 5.66% | 3.17% |
| Life360 Competitors | -612.41% | 21.13% | -8.86% |
Analyst Recommendations
This is a summary of recent ratings and price targets for Life360 and its competitors, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Life360 | 0 | 4 | 5 | 1 | 2.70 |
| Life360 Competitors | 5734 | 21488 | 44819 | 1493 | 2.57 |
Life360 presently has a consensus price target of $59.93, suggesting a potential upside of 27.87%. As a group, “Software” companies have a potential upside of 27.90%. Given Life360’s competitors higher probable upside, analysts clearly believe Life360 has less favorable growth aspects than its competitors.
Institutional and Insider Ownership
20.0% of Life360 shares are owned by institutional investors. Comparatively, 41.8% of shares of all “Software” companies are owned by institutional investors. 6.8% of Life360 shares are owned by company insiders. Comparatively, 19.9% of shares of all “Software” companies are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Volatility and Risk
Life360 has a beta of 2.17, meaning that its stock price is 117% more volatile than the S&P 500. Comparatively, Life360’s competitors have a beta of 1.34, meaning that their average stock price is 34% more volatile than the S&P 500.
Summary
Life360 competitors beat Life360 on 8 of the 13 factors compared.
About Life360
Life360 Inc. is a family connection and safety company. Its business category includes mobile app and Tile tracking devices with a range of services, including location sharing, safe driver reports and crash detection with emergency dispatch. Life360 Inc. is based in SAN FRANCISCO.