Apple Raises MacBook Neo's Starting Price to $649 on Education Store
by Joe Rossignol · MacRumorsApple has raised the MacBook Neo's starting price from $599 to $649 on its online education store in the U.S., meaning it now offers college students and other eligible groups only a $50 discount on the laptop, down from $100. The change was made within the past week, with equivalent increases in local currencies in other countries.
When the MacBook Neo first launched in March, it started at just $499 on Apple's education store, but that rose to $599 in June and now to $649.
MacBook Neo: Education Pricing
- March: $499
- June: $599
- October: $649
MacBook Neo: General Pricing
- March: $599
- June—Present: $699
Apple raised the MacBook Neo's starting price for the general public from $599 to $699 in June as well, and it has also raised prices on iPhones, other Macs and iPads, and additional products this year. The company has attributed the price increases to a memory chip shortage that has led to significantly higher costs for RAM and storage chips.