LE SSERAFIM to perform on the first WNBA edition of Amazon's 'In The Paint' series

08 Jul 2026, 15:33 by Sofia-Sayson · allkpop

On July 7, Amazon Music announced K-pop girl group LE SSERAFIM will headline the first WNBA edition of the performance series "Amazon Music presents: In the Paint."

LE SSERAFIM will perform their latest single, “BOOMPALA,” which is scheduled to air on July 9, following Prime Video’s exclusive coverage of the Indiana Fever vs. the Phoenix Mercury. Following the performance, an exclusive performance of “SPAGHETTI” will be available on the Amazon Music App.

"Launching the WNBA edition of 'In the Paint' is a natural next step for the series," said Kirdis Postelle, Global Head of Content Development and Distribution at Amazon Music. "We're always looking for new ways to connect music and sports, and with the WNBA's popularity continuing to surge and LE SSERAFIM cementing its place as a global phenomenon, bringing the two together for this performance was a natural fit."

LE SSERAFIM recently made their return with their second full-length album ‘PUREFLOW pt. 1.’ The project, which earned the group their fifth top 10 entry on the Billboard 200, marks the next stage in the group’s evolving narrative around fear and growth, expanding their identity into a more mature, ongoing perspective.

The performance will also preview what’s to come from the group’s upcoming ‘2026 LE SSERAFIM TOUR ‘PUREFLOW,’’ spanning 23 cities across Asia, North America, and Europe and bringing the themes of ‘PUREFLOW pt. 1’ into a live, shared experience.

"In the Paint" brings basketball and music together by reimagining artists' most essential songs in a cinematic setting. LE SSERAFIM’s appearance follows standout "In the Paint" performances from artists including SHINee’s TAEMIN.

Share this article SHARE