ILLIMNT launches as artist-centric company co-founded by TEN

TEN officially launches artist-centric global creative company ILLIMNT, a creative hub that bridges music, culture, visual arts, fashion, original content, and brand partnerships. 

ILLIMNT’s vision centers on true identity and unique “colors,” prioritizing authenticity and boundary-pushing creativity to deliver a fresh, immersive experience to audiences worldwide.

As co-founder, TEN shared, “At ILLIMNT, we believe the impossible becomes possible through creativity. Through ILLIMNT, we hope to empower artists to stay true to who they are while exploring new possibilities, creating work that connects people, inspires emotion, and transcends boundaries around the world."

Kicking off activities with TEN, the slate of his upcoming projects for the year will include releases across Korea, Thailand, China, the USA, and other international markets.

Meanwhile, TEN, known as a member of WayV, NCT, and SuperM, parted ways with his label SM Entertainment on April 8 to pursue various solo ventures. He's continuing his journey with ILLIMNT, carving out his own lane with elite performance skills, musical depth, and a striking visual presence.

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