Luca Guadagnino’s Zara Home Collection Is a Mix of His Films’ Most Seductive Set Designs

by · Variety

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Luca Guadagnino knows how to create good feng shui. There’s a reason two-thirds of the enviable apartment in “After the Hunt” was furnished with objects pulled straight from the director’s own collection.

Now, the “Challengers” and “Call Me by Your Name” filmmaker has teamed with longtime collaborator and production designer Stefano Baisi on Baisi Guadagnino for Zara Home, an expansive new collection spanning more than 200 pieces of furniture, lighting, tableware, textiles, rugs, mirrors and scented candles, along with a ready-to-wear line. The collection launches worldwide Sept. 26 on Zara Home and Zara’s websites.

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For the launch, Guadagnino has also made a short film written by Scott Z. Burns, whose credits include “Contagion,” “The Bourne Ultimatum” and “The Report,” starring Jamie Bell, Chase Sui Wonders, Michael Stuhlbarg and Patricia Arquette.

Baisi Guadagnino for Zara Home

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Baisi has become one of Guadagnino’s key behind-the-scenes collaborators, serving as production designer on 2024’s “Queer,” starring Daniel Craig and Drew Starkey, and subsequently on “After the Hunt” and Guadagnino’s upcoming “Artificial.” On “Queer,” Baisi helped construct the film’s stylized vision of 1950s Mexico City largely at Cinecittà, while “After the Hunt” saw him create the meticulously layered interiors inhabited by Julia Roberts and Michael Stuhlbarg’s academic couple.

Their Zara project similarly treats a room almost like a movie set. The home collection draws from the geometries of Viennese Secessionism, French Art Deco, Brazilian Modernism and Italian Radical Design, resulting in curved sofas, enveloping chairs, graphic rugs and sculptural lighting. Each object is also given an individual name — among them “Purkersdorf,” “Nape,” “Ophiuchi,” “Blinking” and “Sacred Spring” — as part of what the collaborators describe as an “atlas of desire.”

There are film references baked into the mood board, too. Guadagnino and Baisi looked to the 1980s work of Jean-Luc Godard as well as filmmakers Edward Yang and Nagisa Ōshima while developing the collection’s palette and atmosphere.

The gender-fluid ready-to-wear collection begins with an exaggerated take on men’s tailoring, incorporating loose proportions, tweed and fresco wool alongside sculptural dresses and silhouettes influenced by Belgian color combinations and Japanese approaches to volume.

The collaboration will also get a physical premiere during Milan Fashion Week. Zara Home will stage a two-day public pop-up Sept. 26 and 27 at La Pelota in Milan, housed inside a site-specific installation designed by Guadagnino and Baisi and open from 11 a.m. to 9 p.m. both days.