Apple's iPhone 17 models are its most popular iPhones to date, Apple CFO Kevan Parekh told the Financial Times. Both Parekh and Apple CEO Tim Cook attributed Apple's stellar Q2 2026 performance to iPhone sales. "The iPhone 17 family is now the most popular line-up in our history... we believe we gained market share during the quarter," said Parekh. Cook told Reuters that iPhone demand was "off the charts," and that supply was constrained despite the impressive sales.

Apple's iPhone 17 models are its most popular iPhones to date, Apple CFO Kevan Parekh told the Financial Times. Both Parekh and Apple CEO Tim Cook attributed Apple's stellar Q2 2026 performance to iPhone sales. "The iPhone 17 family is now the most popular line-up in our history... we believe we gained market share during the quarter," said Parekh. Cook told Reuters that iPhone demand was "off the charts," and that supply was constrained despite the impressive sales.