The scandal-plagued fitness guru who created the Trump admin’s visual playbook

by · AlterNet

U.S. President Donald Trump speaks in the Oval Office at the White House in Washington, D.C., U.S., July 16, 2025. REUTERS/Nathan Howard

President Donald Trump speaks in the Oval Office at the White House in Washington, D.C., July 16, 2025. REUTERS/Nathan Howard

Matthew Rozsa
November 08, 2026 | 10:51AM ETBank