Bereket Worku, widely known as “Bereket Geberewa” (“Bereket the Farmer”), had lived in Ireland for several years before returning to Ethiopia with her Irish husband and their two daughters. Back home, she immersed herself in commercial farming, frequently using social media to document her agricultural activities while cultivating the image of a successful “gebere” farmer. Over more than a decade, she built a sizeable agricultural business, cultivating fruits and vegetables in the Wolayta area and operating two additional farms, spanning 2840 hectares, in Meki and Yeju. Her farming ventures became central to the public profile that made her widely known.…