MotionVFX Team Joins Apple

Earlier today, MacRumors reported that MotionVFX was acquired by Apple. Based in Poland, MotionVFX has been a go-to resource for YouTubers and other creators for years with its highly-regarded plugins, templates, and tools for Final Cut Pro, DaVinci Resolve, and other apps.

According to MotionVFX’s note:

For over 15 years, we’ve been on a mission to create world-class, visually inspiring content and effects for video editors. From the very beginning, we’ve been all about quality, ease of use, and great design. These are also the values that we admire most in Apple’s products, and we’re thrilled to be able to embrace them together.

This is exciting news for anyone who uses Final Cut Pro. My hope is that the acquisition will result in MotionVFX’s plugins making their way into Creator Studio and being extended to the iPad. For the Mac, that would add a lot of value to Creator Studio. For the iPad, it would add plugin support for the first time, a feature I expected Apple to have shipped by now.