Intcomex adopts W’land community after Hurricane Melissa

· The Gleaner
Chrysta-Jaye Walker (left), category manager, printing, consumables and HP systems at Intcomex Jamaica, leads a demonstration of available gift items for Amit Mahbubani, General Manager of ROK Hotel Kingston at Intcomex Jamaica Hurricane Melissa Relief Launch Event.Contributed
The Intcomex Jamaica team organised over 500 care packages for delivery communities devastated by Hurricane Melissa.Contributed

Intcomex Jamaica has adopted Cave district, Westmoreland, pledging six months of support for one of the communities hardest hit by Hurricane Melissa.

The announcement was made on Thursday at the company’s corporate office at the Market Place, Constant Spring Road, and follows the distribution of more than 500 care packages across St Elizabeth, including New Town, Newmarket, Fyffes Pen, Brompton, CottaWood and the Cambridge United Shelter.

With needs still rising, Intcomex said it has shifted from emergency response to strategic rebuilding, focusing resources on Cave district to create lasting change. The community was chosen because of its geographic vulnerability, isolation, economic hardship, inadequate infrastructure and high concentration of at-risk residents.

Intcomex’s six-month commitment includes repairing infrastructure, restoring livelihoods and empowering residents to rebuild stronger.

“Our commitment goes far beyond distributing relief packages; it’s about restoring dignity, stability, and hope,” said Matthew DeLeon, general manager of Intcomex Jamaica. “By adopting Cave district over the next six months and walking with them through this recovery journey, we want the residents to remember that rebuilding doesn’t happen overnight. We’re here to support them every step of the way.”

Headlines Delivered to Your Inbox

Sign up for The Gleaner’s morning and evening newsletters.

To support the initiative, Intcomex reimagined its annual Black Friday event. Every purchase generates a relief package for Cave district, while customers may also buy tech Christmas gifts – including headsets, speakers, kids’ gadgets, backpacks and power banks ranging from $400 to under $10,000 – for families rebuilding their lives. Each package and gift will include a handwritten note of encouragement from shoppers.

The notes will be delivered December 13 during Intcomex’s “no-pay shopping experience”, a pop-up event in Cave district. Families will be invited to browse and select clothing, household essentials and personal items at no cost, offering an early Christmas gift for residents of all ages.

“The no-pay shopping experience is one way we are empowering families to make their own choices again, with pride and independence at the centre of the process,” DeLeon added.