Politicians Rushed Through An Online Speech “Solution.” Victims Deserve Better.

Earlier this year, both chambers of Congress passed the TAKE IT DOWN Act. This bill, while well-intentioned, gives powerful people a new legal tool to force online platforms to remove lawful speech that they simply don't like. 

The bill, sponsored by Senate Commerce Chair Ted Cruz (R-TX) and Rep. Maria Salazar (R-FL), sought to speed up the removal of troubling online content: non-consensual intimate imagery (NCII). The spread of NCII is a serious problem, as is digitally altered NCII, sometimes called “deepfakes.” That’s why 48 states have specific laws criminalizing the distribution of NCII, in addition to the long-existing defamation, harassment, and extortion statutes—all of which can be brought to bear against those who abuse NCII. Congress can and should protect victims of NCII by enforcing and improving these laws. 

Unfortunately, TAKE IT DOWN takes another approach: it creates an unneeded notice-and-takedown system that threatens free expression, user privacy, and due process, without meaningfully addressing the problem it seeks to solve. 

While Congress was still debating the bill, EFF, along with the Center for Democracy & Technology (CDT), Authors Guild, Demand Progress Action, Fight for the Future, Freedom of the Press Foundation, New America’s Open Technology Institute, Public Knowledge, Restore The Fourth, SIECUS: Sex Ed for Social Change, TechFreedom, and Woodhull Freedom Foundation, sent a letter to the Senate outlining our concerns with the proposal. 

First, TAKE IT DOWN’s removal provision applies to a much broader category of content—potentially any images involving intimate or sexual content—than the narrower NCII definitions found elsewhere in the law. We worry that bad-faith actors will use the law’s expansive definition to remove lawful speech that is not NCII and may not even contain sexual content. 

Worse, the law contains no protections against frivolous or bad-faith takedown requests. Lawful content—including satire, journalism, and political speech—could be wrongly censored. The law requires that apps and websites remove content within 48 hours or face significant legal risks. That ultra-tight deadline means that small apps or websites will have to comply so quickly to avoid legal risk, that they won’t be able to investigate or verify claims. 

Finally, there are no legal protections for providers when they believe a takedown request was sent in bad faith to target lawful speech. TAKE IT DOWN is a one-way censorship ratchet, and its fast timeline discourages providers from standing up for their users’ free speech rights. 

This new law could lead to the use of automated filters that tend to flag legal content, from commentary to news reporting. Communications providers that offer users end-to-end encrypted messaging, meanwhile, may be served with notices they simply cannot comply with, given the fact that these providers can’t view the contents of messages on their platforms. Platforms could respond by abandoning encryption entirely in order to be able to monitor content, turning private conversations into surveilled spaces.

We asked for several changes to protect legitimate speech that is not NCII, and to include common-sense safeguards for encryption. Thousands of EFF members joined us by writing similar messages to their Senators and Representatives. That resulted in several attempts to offer common-sense amendments during the Committee process. 

However, Congress passed the bill without those needed changes, and it was signed into law in May 2025. The main takedown provisions of the bill will take effect in 2026. We’ll be pushing online platforms to be transparent about the content they take down because of this law, and will be on the watch for takedowns that overreach and censor lawful speech. 

This article is part of our Year in Review series. Read other articles about the fight for digital rights in 2025.