Meta launches new subscription with enhanced AI features and premium tools

Meta has launched a new subscription service, Meta One, that bundles comprehensive features across Instagram, Facebook, WhatsApp and Meta AI as the tech titan scales its premium portfolio with advanced artificial intelligence capabilities and professional tools for creators and businesses.

The primary motive behind the Meta One launch is to offer more than 50 features following the release of personal subscriptions such as Instagram Plus, Facebook Plus and WhatsApp Plus which collectively have drawn more than 15 million subscriptions and trials.

Meta offers Core and Premium plans for individual users that will provide expanded access to AI-powered image generation, video creation using Meta’s Muse models, image editing, Instagram Restyle features and voice effects. On the contrary, the company is also catering to creators and enterprises with dedicated subscription tiers that include an AI-powered user interaction platform and advanced analytics.

For business subscribers, features include enhanced profiles, and automatic follow invitations for greater use of Meta business for round the clock customer responses on WhatsApp.

What to know about pricing

Pricing in the UAE starts from Dhs 5.99 per month for WhatsApp Plus while Instagram Plus and Instagram Plus are priced at Dhs 7.99. The Meta One Core bundle also costs Dhs 22.9 per month while the Premium tier is priced at Dhs 76.99 per month while creator plans start from Dhs 46.99 per month increasing to Dhs 1,199 per month for the ultimate subscription.