New Zealand's First Dedicated SEO Conference Opens Early Bird Tickets

by · SCOOP

CHRISTCHURCH, 11 November 2026: Early bird tickets are now on sale for the inaugural NZ SEO Conference 2027, the first conference in New Zealand dedicated entirely to search engine optimisation and AI search. The two-day event takes place at Christchurch Town Hall on Thursday 10 and Friday 11 June 2027.

The conference is organised by SMN Events, the team behind the Search Marketing Network. It's built for SEO specialists, agencies, in-house search teams and marketers who look after search. Attendees will leave with specific, practical knowledge they can use straight away.

With search changing quickly as AI tools reshape how people find information, the conference gives practitioners a place to learn from people doing the work at a high level, both here and overseas.

Two days, two formats

  • Day one is a single-track conference of keynotes and panels, pairing international speakers with New Zealand practitioners showcasing local work.
  • Day two is a day of hands-on workshops in two tracks: one for earlier-career practitioners building core skills, and one advanced track on technical SEO and leadership for senior practitioners and agency teams.

"New Zealand has real SEO talent, and we want to give it a conference of its own," said Martina Grossi, co-founder of SMN Events and founder of Joyful SEO. "We want people to leave genuinely blown away by the quality and specificity of what they've learned, confident in what to do next, and feeling part of the wider SEO world."

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"Our Search Marketing Network meetups are where this all started," said Michaela Laubscher, co-founder of SMN Events. "People want to learn from each other, compare notes on what's working, and see what's possible from right here in New Zealand. A dedicated conference is the natural next step."

Tickets

A single ticket covers both days, including full catering. A limited number of early bird tickets are available at NZD 525 + GST and booking fees. Full-price tickets are NZD 655 + GST and booking fees. Tickets are available now at nzseoconf.com.

About NZ SEO Conference

NZ SEO Conference is New Zealand's first conference dedicated to SEO and AI search. Its inaugural event takes place at Christchurch Town Hall on 10 and 11 June 2027, combining a day of keynotes and panels with a day of hands-on workshops.

About SMN Events and the Search Marketing Network

SMN Events was founded by Martina Grossi and Michaela Laubscher. Its Search Marketing Network brings New Zealand's search community together through local meetups and a directory of search agencies and specialists at searchmarketingnetwork.nz.

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