Verizon Wireless, T-Mobile resolve lawsuits over ad campaigns

Read a summary of this article on FAST.
Get bite-sized news via a new
cards interface. Give it a try.
Click here to return to FAST Tap here to return to FAST
FAST

NEW YORK, Sept 14 : Verizon Wireless and T-Mobile have resolved lawsuits accusing each other of deceiving consumers through ads that promised big savings from switching cellphone carriers.

A stipulation of dismissal of Verizon's lawsuit and T-Mobile's countersuit was filed on Friday in Manhattan federal court.

The dismissal came more than five months after U.S. District Judge Lewis Kaplan issued a preliminary injunction in Verizon's favor to block T-Mobile's "Save Over $1,000" campaign.

Verizon, T-Mobile and their respective lawyers did not immediately respond to requests for comment on Monday.

CNA Games

Guess Word
Crack the word, one row at a time

Buzzword
Create words using the given letters

Mini Sudoku
Tiny puzzle, mighty brain teaser

Mini Crossword
Small grid, big challenge

Word Search
Spot as many words as you can
Show More
Show Less

Settlement talks had included a possible framework to resolve similar future advertising-related disputes.

Verizon sued T-Mobile in February. It later added claims that T-Mobile ads misled customers by promising more than $3,700 of savings over five years compared with Verizon and AT&T, and promising to "save up to 20 per cent vs. the other big guys."

T-Mobile's countersuit said Verizon's own campaign featuring bug-eyed images of George Washington, Abraham Lincoln and Benjamin Franklin was bogus because that carrier could not promise customers a "better deal."

As of June 30, Verizon had 147 million subscribers according to its latest quarterly financial report. T-Mobile had slightly fewer subscribers before changing its disclosures of subscriber metrics this year.

Newsletter

Week in Review

Subscribe to our Chief Editor’s Week in Review

Our chief editor shares analysis and picks of the week's biggest news every Saturday.

Sign up for our newsletters

Get our pick of top stories and thought-provoking articles in your inbox

Subscribe here

Get the CNA app

Stay updated with notifications for breaking news and our best stories

Download here

Get WhatsApp alerts

Join our channel for the top reads for the day on your preferred chat app

Join here