QuantMap Co-Founder Ivan Patriki Sounds Alarm On Financial Influencers – “Finfluencers”

With more than 350,000 followers across Instagram, YouTube, and TikTok, QuantMap co-founder Ivan Patriki understands how influencers, or “Finfluencers,” succeed. But he also sees many ominous signs in that sector.

Patriki’s response is QuantMap, a monthly subscription service bringing institutional-grade tools to retail investors. He seeks to replace guru culture, where it’s hard for the masses to discern quality, with data-driven models.

He began creating content in his early teens before founding a marketing agency at 17. Many of Patriki’s early clients were day traders and real estate investors developing courses for sale. Soon, Patriki moved from helping others get rich from selling materials of varying quality to promoting something he believed in.

The early lessons begin with being good to your audience. Content creators, all the way to the highest levels of society, have committed many a sin.

“You can basically get away with anything, but I don’t want to do that,” Patriki said. “I want to bring that to light. Many of the people you look up to have engaged in crypto scams and developed courses that are obviously scams.”

Yet, it’s a sign of the times that people will gravitate to entertaining information of dubious quality before quality information in a bland package. Many influencers attract eyeballs with flashy outfits and outlandish decor.

“People don’t actually care about how intelligent you are, and it’s horrible to admit this,” Patriki said.

Patriki said the barrier to online content creation is about as low as it can get. Combine that with a few consumers having the desire or ability to fact-check what they’re watching. That’s the fertile ground that’s spawned many a conspiracy theorist.

Yet Patriki believes that a system that allows, and even encourages, suspect content is better than a centralized one that minimizes dissenting opinions. But it’s all about getting noticed, and that comes with its share of problems.

“Whatever gets the most engagement possible,” Patriki said. “Oftentimes, whatever gets the most engagement possible isn’t the best content to have.”

QuantMap is Patriki’s attempt to bring higher-quality information to retail investors. He said financial influencers sell courses based on the most basic principles. The problem is that most pros don’t succeed like that. The few who do cite a gut feeling honed by a combination of pattern recognition and innate ability.

“That feeling is a real thing,” Patriki said. “After you’ve traded for so long, pattern recognition determines what is going to happen. Not everyone has the IQ to have that recognition.”

Patriki admits his goal is to become rich. But he said he can do that while also helping others improve their lives, too. But that has to be done in a particular way, because many financial influencers peddle the myth that everyone can become rich. Not everyone has what it takes.

“People who are into music are really passionate about it,” he said. “People who are into art are really passionate about it. If you’re really into trading is because you’re into money.

“People enter into this industry because of one thing only – it is money. “