Fossil’s Bob’s Burgers watches put the whole Belcher family on a dial

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Fossil keeps feeding its cartoon habit. Fresh off this summer’s Spider-Man watch, the maker has three Bob’s Burgers limited editions up for order at $195 apiece, and the headliner packs Bob, Linda, Tina, Gene, and Louise onto one parchment dial, where the family peeks up from the bottom edge like they’re watching you check the time. All three are on sale today at Fossil.com, and each design gets its own small, numbered run.

Every version rides in a tin shaped like a burger, gets its edition number etched into the caseback, and tops out at 1,093 pieces or fewer. A design that sells through is finished, with no second restock waiting behind it, and the numbering turns each caseback into a receipt for exactly how close you cut it.

The show has been running since 2011, long enough to turn casual fans into serious collectors.

Fossil knows this lane. Its pop-culture editions sell nostalgia to people who grew up on it, and the formula holds: a property, dial artwork that treats the source like a poster, and a run small enough to feel earned. We covered the range in August, when the Spider-Man watch put comic panels on a dial, and in October with a $220 Minecraft watch built from the game’s geometry.

Five Belchers, one parchment dial

LE1260, the Bob’s Burgers x Fossil Limited-Edition Belcher Family Watch, is the official portrait sitting. Five faces, one parchment dial, zero wasted space anywhere.

Red numerals come straight off the restaurant’s sign, Fossil redrew its own logo to match, and a flying burger circles the small seconds dial at six o’clock while the family holds perfectly still.

Brown leather wraps the wrist here, edged in red on one side and yellow on the other, a quiet little condiment joke worked into the strap. Flip the watch over and the joke continues on tan leather stamped with the Fossil name, while the steel caseback carries the Bob’s Burgers sign and the detail collectors will check first: an etched edition number out of 793, the second smallest run in the whole trio, behind only the flying burgers.

Price: $195
Where to buy: Fossil

Flying Burgers goes full diner wall

LE1261, the Bob’s Burgers x Fossil Limited-Edition Flying Burgers Watch, covers a sky-blue satin dial in winged burgers, the same flying burgers painted across the wall inside the family’s own restaurant, floating at every angle like the dinner rush learned to fly over Ocean Avenue.

Not one numeral anywhere. A minute track and the flock handle the rest.

One burger breaks from the pattern to run the seconds sub-dial at six o’clock, circling under the flock while the hands sweep over it. Navy silicone handles strap duty, plain against the loud dial, with the Fossil name embossed on the underside where it sits against your skin, and the case wears slim in profile, all polished steel and domed crystal over the artwork.

The caseback tells the collector story. Fossil stopped this run at 593 numbered pieces, the smallest count of the trio, so the design pitched squarely at the show’s deepest fans is also the one that disappears first.

Price: $195
Where to buy: Fossil

Louise, mid food fight

LE1262, the Bob’s Burgers x Fossil Limited-Edition Louise Watch, hands the youngest Belcher the whole wide parchment dial. Louise stands dead center in her pink bunny ears, a squeeze bottle raised high in each hand, ketchup and mustard splattered in wide arcs all around her, recreating the fan-favorite scene Fossil clearly had pinned above the design desk all along.

She’s the only one of the three without a seconds sub-dial, because the artwork takes the full stage and leaves room for nothing else. Stick markers handle the hours instead, floating in the splatter at odd angles, and a red and yellow squiggle runs down the olive-green silicone strap to carry the condiment trail off the dial and onto your wrist.

At 1,093 pieces, hers is the widest run here, fitting the Belcher kid with the biggest schemes and the loudest following.

Price: $195
Where to buy: Fossil

Shared hardware, burger packaging

Swap the artwork and the hardware never changes. Under the art, all three share one slim, polished stainless steel case under a domed crystal, water resistance rated to 5 ATM, and straps sized at 20mm. Every caseback carries the Bob’s Burgers sign, the Fossil name, and that watch’s number etched in steel.

Packaging gets effort: a tin painted as a stacked burger, sesame bun lid on top, patty band at the bottom, and a certificate of authenticity that unfolds layer by layer like the sandwich itself.

All three are live at Fossil.com at $195 each, and runs this small reward skipping the long group chat debate entirely. Take the family dial if you want the whole cast on your wrist, and let Louise win the argument from there.

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