Proton X90 used to chauffeur World Chinese Entrepreneurs Convention delegates around in KL

by · Paul Tan's Automotive News

Earlier this month, Proton presented 20 units of its Proton X90 Flagship to the 17th World Chinese Entrepreneurs Convention (WCEC) for use as chauffeur vehicles. The D-segment SUV was used to transport foreign dignitaries, top management and members from various businesses during the event, which was held from September 9-11 at the Kuala Lumpur Convention Center (KLCC).

The loaned vehicles helped ensure those attending the event, which was organised by the Associated Chinese Chambers of Commerce and Industry of Malaysia (ACCCIM), travelled in comfort to meetings and appointments. Passengers provided positive reviews, stating they were impressed with the SUV’s comfort and space.

After the conclusion of the WCEC, the X90 was also used to ferry entourages led by Cheng Hong, VP of the China Overseas Chinese Association and Wang Yanfei, vice-chairman of the Standing Committee of the Sichuan Provincial People’s Congress, to Melaka, where they visited some tourist sites.

“By providing 20 units of Proton X90 to this event, we are showcasing our commitment to excellence and fostering stronger economic ties across borders. This initiative represents our dedication to building a collaborative future and strengthening global partnerships in the automotive industry,” said Proton CEO Li Chunrong.

The event, which attracted 4,000 attendees from China, America, Middle East, Africa and Europe, is expected to see at least RM2 billion in business opportunities, particularly through business matching and post-convention missions that will showcase the country’s investment potential to a global audience.

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