Sanjay Jaju, Secretary of the Ministry of Information and Broadcasting, shared that digital platforms now make up about 30% of all advertising revenue in

Get latest articles and stories on Business at LatestLY. Advertising revenue continues to be the backbone of the media and broadcast industry, with digital platforms contributing nearly 30 per cent of total earnings, Secretary of the Ministry of Information and Broadcasting Sanjay Jaju said on Wednesday. Business News | Digital Platforms Drive Media Growth, Account for 30% of Revenue: I & B Secretary.