Tesco partners with Adobe to ramp up AI‑driven personalised marketing
LONDON, April 13 : Tesco, Britain's biggest food retailer, has partnered with U.S. software group Adobe to deepen its use of artificial intelligence in analysing customer data, aiming to boost sales through more personalised marketing, the groups said on Monday.Retailers are increasingly turning to AI in purs
13 Apr 12:14 · CNA